Snacking-Friendly Ice Cream Bites

The Magnum Bonbon Range Includes Three Flavors

The Magnum Bonbon range is a new lineup of snacking-friendly ice cream products perfect for consumers to try out as an alternative to traditional frozen treats.

The product consists of bitesized ice cream pieces infused with a ribbon of sweet sauce, crunchy pieces and coated in a chocolatey exterior. The treats come in three flavors including Salted Caramel & Almond, White Chocolate & Cookies and Gold Caramel Billionaire, which both come in pints with 12 pieces in each. The ice cream bites are thus easy for consumers to portion out and enjoy as a snack or dessert.

The Magnum Bonbon range is priced at £4.50 per tub and responds to increased consumer interest in bitesized snack and dessert products.

Bite-sized Convenience
Convenience-focused consumers are looking for easy, portion-controlled snack options.
Gourmet Fusion Treats
Combining gourmet flavors and textures within a compact format appeals to adventurous eaters seeking unique experiences.
Indulgent Portion Control
Indulgence without overconsumption is a growing trend, catering to health-conscious consumers who still desire treats.

Industries Being Reshaped

Frozen Desserts
The frozen dessert industry is continually innovating with versatile and convenient product offerings.
Gourmet Snacks
Gourmet snack industries are tapping into the demand for premium, bitesized treats.
Health-conscious Treats
Health-conscious products are evolving to include indulgent yet manageable portion sizes for balanced consumption.
SCORE
6.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 82%
Activity 85%
Freshness 32%