Magical Ice Cream Sauces

The Unicorn Magic Shell Ice Cream Topping Freezes in Seconds

Smucker's created the Unicorn Magic Shell ice cream topping as a treat that transforms before the eyes when squeezed over ice cream. The cupcake-flavored topping is full of pink, blue and purple speckles and it freezes in seconds to create a shell that can be cracked into with a spoon.

The texture-rich treat has the potential to elevate homemade ice cream sundaes and other chilled desserts for the whole family. The hard shell ice cream sauce could be enjoyed as a special birthday treat, a weeknight indulgence or plenty of other occasions in between.

This novelty ice cream offers a unique alternative to many dark chocolate hard shell ice cream sauces, especially since the magically inspired treat boasts a totally different appearance that's light and flecked with colors.

Magical Ice Cream Toppings
Creating visually appealing and texture-rich toppings that transform before the eyes for a unique indulgence.
Novelty Dessert Sauces
Innovating new flavors and textures to add excitement and fun to traditional desserts like ice cream and cakes.
Interactive Culinary Experiences
Incorporating interactive elements like instant-freezing sauces to enhance the dining experience and surprise consumers.

Sectors Adopting This

Food and Beverage
Exploring creative ways to add new dimensions to traditional foods and beverages to provide consumers with unique and exciting culinary experiences.
Packaging
Designing packaging that enhances the visual appeal of food products and creates excitement and anticipation for consumers.
Pharmaceuticals
Leveraging instant-freezing technologies to create novel pharmaceutical products that improve drug delivery and patient experience.
SCORE
2.9 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 42%
Activity 35%
Freshness 10%