Likely to be integrated into a larger exhibit about the Consumer Era, the Smithsonian's National Museum of American History recently accepted a donation of 50 pieces made up of Mad Men costumes, props, scripts and hand-written notes from the AMC/Lionsgate series.
While there are no current plans to display the Mad Men costumes and props, the Museum will integrate the donated items into the institution's costume collection, while they are also well-suited to a current exhibition titled 'American History,' which documents the rise of advertising and marketing.
The acceptance of the iconic Mad Men items by the Museum is further proof of the cultural and sociological relevance of the series' modern portrayal of the 1960s ad age.
What Makes This Trend Stand Out
- TV Series Prop Exhibitions
- TV series props and costumes as museum exhibits are becoming more popular.
- Pop Culture Artifacts
- The inclusion of pop culture artifacts in museum collections is becoming more common.
- Advertising History Exhibits
- Museums are showcasing the history of advertising and marketing through exhibits.
Sectors Adopting This
- Entertainment Industry
- The entertainment industry can benefit from partnerships with museums to display their iconic props and costumes.
- Museum Industry
- Museums can drive more traffic by appealing to pop culture enthusiasts and featuring TV series props as exhibits.
- Marketing Industry
- The inclusion of advertising and marketing history exhibits in museums can provide opportunities for marketing professionals to learn and gain new insights.
