Cheesy Macaroni-Infused Sausages

The Dickey's Barbecue Pit Mac & Cheese Sausage is Handcrafted

The Dickey's Barbecue Pit Mac & Cheese Sausage is a handmade menu item arriving to coincide with barbecue season that's sure to satisfy consumers with a penchant for the comfort food. The sausage features the brand's original Kielbasa sausage recipe that's made with smoked brisket, spices and real macaroni and cheese to put a new spin on a classic. The sausage balances the smoky flavor with the macaroni and cheese, which works well on its own or as a pairing with your choice of additional nibbles.

The Dickey's Barbecue Pit Mac & Cheese Sausage is being offered at participating locations and purchased in-store, online or via the brand's app. The limited-edition sausage will only be available from May 22 through August 30, 2023.

Image Credit: Dickey's

Comfort Food Mashups
There is an opportunity for food companies to create new and unique fusion foods by combining different comfort foods into one dish.
Limited-time Menu Items
Creating exclusive items for a limited time can drive customers to try them before they disappear and create a sense of urgency and excitement.
Handcrafted Menu Items
Handmade menu items can elevate the perception of quality and authenticity of a restaurant's offerings.

Sectors Adopting This

Food and Beverage
The food and beverage industry can capitalize on creating new and unique dishes to appeal to customers' evolving tastes and preferences.
Fast Food Chains
Fast food chains can use limited-time menu items to differentiate themselves and create buzz around their brand.
Catering Services
Catering services can offer handmade and unique dishes to set themselves apart from competitors and provide a memorable experience for clients.
SCORE
1.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 8%
Activity 19%
Freshness 17%