Iconic designer brand Ted Baker is branching out into the world of bedroom design with a new line of luxurious bedding crafted with the stylish sleeper in mind.
The product line is reflective of the brand's dynamic designs featuring "bold floral prints, geometric and textured patterns, topped with the softest of finishes." This line takes the concept of beauty sleep quite literally, with quality materials, bold coloring and elaborate prints to help create a bedroom oasis one will never want to leave.
The SS17 collection is comprised of comforter sets, decorative pillows and coverlets that embody the high-quality standard consumers have grown to expect from Ted Baker. This line would appeal to lovers of luxury looking for a bedroom aesthetic that's as chic and dapper as their clothing.
Why This Trend Is Growing
- Luxurious Bedding
- Disruptive innovation opportunity: Develop new materials and finishes that enhance the comfort and style of bedding.
- Bold Prints
- Disruptive innovation opportunity: Create innovative printing techniques to produce bold and intricate patterns on bedding.
- Bedroom Oasis
- Disruptive innovation opportunity: Design smart home technologies and integrated systems that transform bedrooms into personalized, relaxing sanctuaries.
Industries Being Reshaped
- Fashion Design
- Disruptive innovation opportunity: Integrate fashion brands into the home decor space by creating designer bedding lines.
- Textile Manufacturing
- Disruptive innovation opportunity: Develop advanced fabric production methods to create luxurious and comfortable bedding materials.
- Smart Home Technology
- Disruptive innovation opportunity: Combine technology and interior design to create intelligent bedroom systems that optimize sleep quality and comfort.
