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At-Home Teeth Whitening Systems

Luster Premium White is Introducing New Products for Use at Home

— February 27, 2021 — Marketing
Luster Premium White has announced two new product options for consumers who are looking for a way to brighten up their smile from the comfort of home without the need to head to the dentist. The products included in the new Premium White Pearl Collection consists of the Pearl Pro Light Dental System as well as the 2 Minute Pearl Infused Whitening Kit. The Mess-Free Activated Charcoal Whitening Collection includes the Activated White Charcoal Toothpaste and the Activated White Charcoal Kit to address consumers seeking out a powerful way to brighten their teeth.

The various new Luster Premium White products are available now nationwide at Walgreens as well as online from Amazon. The products are targeted towards the vast number of consumers spending more time at home who are looking for ways to enhance their appearance.
Trend Themes
1. At-home Teeth Whitening - The trend towards at-home teeth whitening systems presents an opportunity for dental care companies to create easy-to-use and affordable products for consumers.
2. Pearl Infused Whitening Kits - The introduction of pearl infused whitening kits provides a niche market that companies can cater to by offering unique and specialized products that address specific needs.
3. Activated Charcoal Whitening - Activated charcoal whitening presents a disruptive innovation opportunity for companies that can develop products that deliver on the promise of a natural way to whiten teeth that is both effective and safe for consumers.
Industry Implications
1. Dental Care - The dental care industry can take advantage of the trend towards at-home teeth whitening systems by developing products that are easy to use, affordable, and effective at whitening teeth.
2. Cosmetics - The cosmetics industry can develop products that complement at-home teeth whitening systems, such as lipsticks and other makeup items that help highlight bright, white smiles.
3. Natural Health & Wellness - The natural health and wellness industry can leverage the popularity of activated charcoal whitening to create products such as toothpaste, mouthwash, and other oral care items that incorporate more natural and organic ingredients.
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