Dual-Sided Teeth Brighteners

MOON Oral Beauty's Smile Perfector Duo Includes a Lip Treatment

MOON Oral Beauty's Smile Perfector Duo is a 2024 NewBeauty Award Winner for Best Smile Brightener and it pairs the brand's Platinum Advanced Whitening formula for teeth with a hydrating lip treatment with ethically sourced blue mica to visibly cancel out the appearance of yellow tones on teeth. This dual-sided treatment for a more confident smile is free from SLS, SLES, parabens, phthalates, as well as artificial flavors.

While fans of the brand know and love the effective teeth whitening solution for its potent yet sensitive-safe blend of light-reflecting pigments, gentle urea peroxide and Elixir III antioxidant blend, the lip brightener compounds on the best features of the treatment for precision whitening. Together, this grab-and-go pair makes oral care extra beneficial to take on the go, and the lip treatment cools and soothes lips with invigorating peppermint oil.

Dual-function Oral Care
Combining teeth whitening and lip treatment in one product enhances the convenience and effectiveness of daily oral hygiene routines.
Ethically-sourced Ingredients
Utilizing ethically sourced blue mica and other natural ingredients addresses consumer demand for transparent and sustainable beauty products.
On-the-go Beauty Solutions
Portable and multi-functional beauty products cater to busy lifestyles, allowing consumers to maintain their oral and lip care while traveling.

Where This Applies

Oral Care
Innovations in combining teeth whitening with lip treatments create new product categories within the oral hygiene market.
Beauty and Personal Care
Integrating ethical sourcing and portable solutions in beauty products aligns with growing consumer preferences towards sustainability and convenience.
Wellness
Products that address both cosmetic and health needs simultaneously indicate a shift towards multifunctional wellness solutions.
SCORE
4.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 59%
Activity 42%
Freshness 29%