I have to stop writing about fashion, particularly campaigns like this LuLu Spring look book. Why? Well, as I foam at the mouth and get all crazy-eyed with covetousness, the unstoppable shopaholic in me rears its ugly head.
That said, the LuLu Spring look book is filled with cute style ideas, especially since they have themed each page with a different girly character. For instance, according to Fab Sugar, there's "Geek Chic, Pattern Play, Little Lolita, and Discreet Charm" among others.