LP Roulette is a new website created by The Barbarian Group that lets you buy music the old fashioned way. What is the old-fashioned way, you ask? By album art and album art alone.
I found it hard to believe at first, but apparently there was a time when people bought music at stores without first listening to it online or researching reviews. Sometimes the best way to get your record sold was to have kickass album art. LP Roulette has a simple design that lets you view the cover art of different albums. No reviews, ratings or samples are offered, just art.
If you like what you see you can Tweet your friends or even buy the album on-the-spot. I'm not one for buying music, but even I had fun checking out all the album art of LP Roulette.
Key Themes Behind This Trend
- Visual-based Shopping
- The idea of browsing and buying items based on visual appeal rather than detailed descriptions.
- Nostalgic E-commerce
- Creating online shopping experiences that resemble or emulate physical retail experiences from the past.
- Album Art Resurgence
- The renewed interest and appreciation for album art aesthetics as a marketing tool for music consumption.
Where This Applies
- E-commerce
- Developing visually stimulating virtual storefronts that showcase products rather than inundate shoppers with text-based descriptions.
- Music Retail
- Implementing novel ways to market and package music, such as emphasizing album art and eschewing traditional review and rating systems in favour of visual exploration.
- Art and Design
- Capitalizing on the revival of album art aesthetics as a marketing tool by offering services that create visually striking artwork for clients and businesses.
