The concept of Easter eggs is often reserved for the Internet or even video games, but the Tesla has introduced an epic hidden feature in its Model S car, which is inspired by James Bond's Lotus Submarine. The Verge instructs, "Hold the "T" logo, enter "007" into the login, and then adjust your suspension to a depth of 20,000 leagues under the sea."
Although this Lotus Submarine Easter egg doesn't do more than bring up a special control panel, it will delight drivers to no end. After all, it will let people channel their inner Bond in a more immersive way. At the end of the day, the Lotus Submarine feature shows the industry that there are other ways a company can connect with its consumers. Although it's a gimmick, it's a clever gimmick.
Epic Auto Surprises
More Stats +/-
Compact Electric Cars
Record-Breaking Electric Vehicles
Extreme Risk Stocks
Smartwatch Car Apps
Elegantly Luxurious Electric Cars
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.