Bite Beauty's Upswing Extreme Longwear Eyeliner is a clean, plant-powered and ultra-pigmented liquid eyeliner with a smooth formula that applies easily and has incredible staying power. The all-vegan eyeliner is infused with ingredients like passionflower extract and fruit-derived pectin, so that the formula doesn't dry, flake or skip as it is applied.
The clean, richly colored eyeliner is paired with a precision applicator so that fine details can be created with ease. The jet black eyeliner promises not to smudge, transfer or fade when applied, thanks to its long-wearing formula, which creates crisp, high-quality lines.
The rising awareness regarding cruelty-free beauty is leading consumers to seek plant-based beauty products by default, especially as natural ingredient infusions are associated with so many great benefits that help to give formulas an additional boost.
Key Themes Behind This Trend
- Plant-powered Beauty Products
- The use of plant-based ingredients in beauty products continues to rise, presenting an opportunity to explore innovative formulations and ingredients.
- Long-lasting Eyeliners
- The demand for eyeliners that provide long wear and don't smudge or transfer presents an opportunity for innovation in formulations and applicators.
- Cruelty-free Beauty
- The growing awareness and demand for cruelty-free beauty products creates a need to explore alternative ingredients and formulations.
Where This Applies
- Beauty
- The beauty industry has an opportunity to explore new plant-based ingredients and formulations for cruelty-free and long-lasting beauty products.
- Personal Care
- The personal care industry can explore innovative formulations and applicators for long-lasting, cruelty-free and plant-based eyeliner products.
- Natural Products
- The natural products industry can continue to explore new natural ingredients for use in long-wearing, cruelty-free beauty products, catering to the rising demand for vegan options.
