Cupcakes on Sticks

Lollibakes Puts Cake in its Place

If cake is 19th century, then cupcakes are so yesterday. Meet the new kid on the block, Lollibakes, the super-sweet love child of the lollipop and the cupcake.

These four-bite delicacies, the brainchild of pastry chef Diana Sproveri, start off as a ball of cake which is then smothered in hard shell frosting and decorated with toppings like toffee chunks, cookie crumbs and coconut flakes.

Dropped your Lollibakes? Better move fast. Even the most fastidious of germophobes will bow to the five-second rule on this one.

Cakepops
Cakepops may take over the dessert world due to their convenience and fancy looks.
Textured Frosting
Textured frosting will become a popular trend to give cupcakes and cakepops a unique look.
Mini Desserts
Small bite-size desserts, such as Lollibakes, might replace regular-sized desserts as people seek to treat themselves without overindulging.

Sectors Adopting This

Bakery
Bakeries can incorporate Lollibakes or other mini desserts into their product lineup to appeal to customers who want to indulge their sweet tooth but not overdo it.
Food Truck
Food trucks specializing in sweets and desserts can offer Lollibakes as a unique and convenient option for customers on the go.
Event Planning
Event planners can use Lollibakes or Cakepops as creative, decorative and convenient dessert options for events such as weddings and birthday parties.
SCORE
6.1 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 84%
Activity 91%
Freshness 8%