The AUG/Living Goods Program is a conceptual mobile phone app that scans fresh food barcodes and instantly delivers information on the producer, how far the food has come, if the product is in season, historical pricing, detailed consumer ratings and the user’s purchasing history.
Knowing the origin of produce, meats and dairy helps locavores, or those who want to be locavores, to know how much time food spends in transit and what type of impact food production and transit may be having on the planet. The knowledge may help consumers make more informed, green buying decisions.
What's Driving This Trend
- Food Traceability
- The AUG/Living Goods Program app highlights the growing trend of consumers wanting to know the origin and impact of their food.
- Consumer Empowerment
- The app empowers consumers by providing them with detailed information, ratings, and purchasing history to make informed buying decisions.
- Sustainability
- By providing information on the producer, transit time, and impact, the app encourages consumers to make more environmentally friendly choices.
Who This Affects Most
- Food Technology
- The app falls within the food technology industry as it utilizes barcode scanning and data delivery for the locavore market.
- Mobile Applications
- The app is a mobile application that leverages technology to provide users with food source tracking information.
- Sustainable Agriculture
- The app caters to the sustainable agriculture industry by promoting green buying decisions through knowledge of food origin and transit impact.
