The Litter Genie is Designed to Trap Cat Smells In
Jonathon Brown — February 18, 2013 — Lifestyle
References: littergenie & adweek
Several cats softly step around a kitty club in this seductive commercial for Kitty Genie.
Kitty Genie is an easy-to-use kitty litter system that is designed to keep things clean and simple. Far too often cleaning kitty litter can be a messy process, however, with the help of Kitty Genie this process should become much more manageable and less stinky. The concept of Kitty Genie is basically a waste basket that traps smells in so you don't have a waste garbage full of cat poop.
While Kitty Genie may help keep things clean, this commercial takes things a step further by presenting it in an utterly luxurious light. The cats are adorned with jewelry as they dance, prance and glance at the camera.
Kitty Genie is an easy-to-use kitty litter system that is designed to keep things clean and simple. Far too often cleaning kitty litter can be a messy process, however, with the help of Kitty Genie this process should become much more manageable and less stinky. The concept of Kitty Genie is basically a waste basket that traps smells in so you don't have a waste garbage full of cat poop.
While Kitty Genie may help keep things clean, this commercial takes things a step further by presenting it in an utterly luxurious light. The cats are adorned with jewelry as they dance, prance and glance at the camera.
Trend Themes
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Luxury Pet Products — Opportunities for creating pet products that target a luxury market.
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Simplifying Pet Care — Innovations can simplify the process of caring for pets, creating more time for pet owners to enjoy with their pets.
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Odor-trapping Technology — Creating new ways to trap and eliminate odors can be a disruptive innovation for industries that deal with waste management.
Industry Implications
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Pet Care Industry — Adding luxury pet products that offer an easier solution for pet care can disrupt the pet care industry.
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Waste Management Industry — Developing new odor-trapping technology for waste management could disrupt the industry by offering better, more effective solutions.
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Advertising Industry — Creating seductive and luxurious commercials for everyday products can disrupt the advertising industry by changing the way products are perceived and marketed.
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