Two Create developed sleek new branding for Givenchy, including a mascara and lipstick tube that introduce a new symbol to represent the brand.
The 'Rouge Interdit' makeup packaging features a new Greek key-like symbol, which will be used in future branding projects for Givenchy. The symbol is attached to a delicate ribbon that is also an important design feature, since it helps to slide out the tube of lipstick from its protective sheath.
In addition to the elegant black and white packaging, Two Create developed 100 bespoke, handmade boxes containing nine lipstick shades that will be delivered to just a handful of chosen people. Two Create also implemented a vertical chalk-like rendering of the Givenchy brand name on the box, which is a beautiful way to relax the upscale, fashionable design.
Couture Lipstick Branding
More Stats +/-
Golden Shark Tooth Cufflinks
Celeb-Edited Magazine Issues
Opulent Print Apparel
Sand Dune Editorials
Chromatic Brazilian Fashion Editorials
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.