The brand NYX is known for its ability to cater to people who enjoy dramatic makeup looks and those that prefer more natural ones alike, and the brand's new lip creams function as a product that caters to both.
The new shades are part of the brand's Cosmic Metals Lip Creams, which are metallic liquid lipsticks that come in a range of shades. The newer shades in the collection are all metallic nudes, joining the increased popularity of nude lip shades but adding a bold twist.
There are six of these nude shades in the collection, and they range from colors like Champagne and Metallic Gold, to deeper colors like Brown with Gold Pearl, and Deep Brown with Blue Pearl.
Why This Trend Is Growing
- Metallic Lip Shades
- Opportunity to cater to customers who seek bold and unique lip shades.
- Nude Lip Trend
- Opportunity to capitalize on the growing popularity of nude lip shades with a metallic twist.
- Liquid Lipstick Formulas
- Opportunity to innovate and create new liquid lipstick formulas with metallic finishes.
Industries Being Reshaped
- Cosmetics
- Opportunity for cosmetic brands to expand their product offerings and tap into the demand for unique lip shades.
- Beauty
- Opportunity for the beauty industry to create new trends and set the standard for bold and innovative lip products.
- Fashion
- Opportunity for fashion brands to collaborate with beauty brands to create coordinated looks and promote metallic lip shades as a fashion statement.
