Clean personal care company Native is exploring its first-ever co-branded collaboration for its popular Seasonals collection and it introduces a limited-edition deodorant and body wash collection. Native x Jungalow was created with the lifestyle brand to share inspiring scents that offer a sense of escape, which promises to be especially appealing at a time when most people can only dream of jetting off to a new destination.
The Native x Jungalow collection boasts deodorant formulas that are cruelty-free, vegan and alumium-free, and available in alluring scents like Palm Leaf & Bergamot, Tangerine & Citrus Blossom, Paradise Flower & Amber, and Sandalwood & Fig.
The collaborative body care range also includes body wash formulas with coconut oil-derived cleansers and pH-balanced formulas.
Image Credit: Native
What Makes This Trend Stand Out
- Co-branded Deodorant Collections
- The co-branded trend has created opportunities for new and unique scent combinations in personal care products.
- Escape-inspired Scents
- The demand for fragrances that transport users to another location or feeling is driving innovation in scent development.
- Cruelty-free and Vegan Formulations
- The demand for ethical personal care products has created a need for cruelty-free and vegan formulations in deodorants and body washes.
Sectors Adopting This
- Personal Care
- The personal care industry can explore new collaborations and formulations in deodorants and body washes to meet the growing demand for ethical and unique products.
- Lifestyle
- The lifestyle industry can use scent as a tool to transport consumers to different places or experiences through collaborations and unique scent combinations.
- Branding and Marketing
- The co-branded deodorant trend offers branding and marketing opportunities for companies to work together and create unique products for consumers.
