Fitness-Focused Dating Apps

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The Lime Dating App Counts Steps When Making Matches

— March 16, 2017 — Tech
The Lime dating app aims to pair people up based on how active or sedentary they are. Actually, it uses a bit more info than that to help people match but its connectivity with the iPhone's built-in Health app is what makes it most unique. Like other dating apps, Lime connects to a user's Facebook profile to gather a list of interests. However, it also calculates your steps and heart rate over the last seven days when determining the percentage of a match.

The Lime dating app also uses location to encourage meetups. If two potential matches are close by (distance is measured in steps) a "Go" request can be sent. These requests are for simple activities, like grabbing a bite to eat or a cup of coffee. The Lime dating app is currently available as a free iOS download with an Android version coming soon.

Trend Themes

  1. Fitness-focused Dating Apps — The trend of integrating fitness data into dating apps presents an opportunity for disruptive innovation in personalization and health-focused relationships.
  2. Health Tracking in Matchmaking — The trend of using health and fitness data to match potential partners opens up opportunities for disruptive innovation in personalized connections and wellness-focused relationships.
  3. Location-based Meetups in Dating Apps — The trend of enabling location-based meetups in dating apps creates opportunities for disruptive innovation in facilitating spontaneous and convenient first dates.

Industry Implications

  1. Fitness Apps — The fitness app industry can explore integrating matchmaking features to create a unique experience for health-conscious individuals.
  2. Dating Apps — Dating app providers can incorporate health and fitness data to offer users a more personalized and wellness-focused matchmaking experience.
  3. Technology and Wearable Devices — The technology and wearables industry can capitalize on integrating dating features into fitness devices, offering users a seamless experience in both areas.
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