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16-Year-Old Lily-Rose Depp Stars in Her First Major Campaign for Chanel

Lily-Rose Depp may only be 16 years old, but she has just landed a major fashion campaign with Chanel. Modeling the luxury brand's pearl eyewear in a series of studio images that also showcase her gorgeous features. As the daughter of Vanessa Paradis and Johnny Depp, it should come as no surprise that Lily-Rose Depp's a stunner.

Captured by Karl Lagerfeld himself, Lily-Rose Depp is set to appear in September 2015 issues of publications. Although full of pastel colors, the overall mood of the Chanel Fall/Winter ad campaign is quiet and stoic. As though embracing Lily-Rose Depp's teenage years, there is something very 'virgin suicides' about the photoshoot. Doesn't hurt that she has a frail Kirsten Dunst look about her as well.

Luxury Eyewear Campaigns
Luxury brands should experiment with younger models and social media to reach younger audiences.
Teenage Models in Fashion
Brands can tap into the growing buying power of Gen Z by featuring teenage models in their campaigns.
Nostalgia-inspired Fashion Campaigns
Fashion campaigns that tap into nostalgia for the '90s and early 2000s can resonate with younger consumers.

Who This Affects Most

Luxury Fashion
Luxury fashion brands can experiment with younger models and nostalgic campaigns to reach younger consumers and remain relevant.
Eyewear Industry
Eyewear brands can leverage the trend of featuring teenage models in their campaigns to target younger demographics.
Fashion Photography
Fashion photographers can create visually stunning campaigns that evoke nostalgia and resonate with younger audiences.
SCORE
4.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 73%
Activity 55%
Freshness 8%