Lily McMenamy collaborates with Axel Arigato for the latest campaign featuring the '90s-inspired Sphere Runner sneaker. Captured by Lara Angelil, the classic silhouette features unique lines showcased in a range of neutral colorways, including Jade and White, Light Blue and Navy, Beige and Grey, and tonal Grey.
Crafted from Leather Working Group-certified leather, the sneaker features honeycomb mesh panels, soft suede, a chunky sole, and metallic accents, embodying Axel Arigato's signature style.
The campaign also offers a sneak peek into the brand's Spring/Summer 2024 apparel collection, revealing pieces that embody motion through twisted shirting, cropped silhouettes, and split-hem detailing. The new colorways of the Sphere Runner sneakers can be purchased online on the Axel Arigato website.
Image Credit: Axel Arigato
Why This Trend Is Growing
- 90s-inspired Retro Trainers
- The '90s-inspired Sphere Runner sneaker is a trend that combines retro aesthetics with modern design elements.
- Neutral Colorways
- The range of neutral colorways, including Jade and White, Light Blue and Navy, Beige and Grey, and tonal Grey, is a trend that offers versatile options for consumers.
- Motion-inspired Apparel
- The brand's Spring/Summer 2024 apparel collection, featuring twisted shirting, cropped silhouettes, and split-hem detailing, is a trend that explores motion in fashion.
Industries Being Reshaped
- Footwear Industry
- The '90s-inspired retro trainer trend presents an opportunity for footwear companies to tap into the nostalgia market and create unique and stylish sneakers.
- Fashion Retail Industry
- The neutral colorways trend provides an opportunity for fashion retailers to offer versatile wardrobe options that can be easily mixed and matched.
- Apparel Manufacturing Industry
- The motion-inspired apparel trend opens up opportunities for apparel manufacturers to experiment with innovative designs and garment construction techniques.
