It's back to school season and American actress Lily Collins is out to help girls get the right look down pat for the fall season. Adopting a collegiate style complete with plaid skirts and letterman jackets, Lily Collins manages to give the look an edgy twist, with the help of a stylist, of course.
Sporting a blunt bob and her signature bold brows, Lilly Collins says, "I own very few designer pieces, I want to collect them over the years. I’m not the type of person who buys a whole collection when it comes out. I want to make sure it’s something I’m going to love for a while. I get lent things, so experiment with my style that way, but ultimately I spend most of my money on vintage and high street.”
What's Driving This Trend
- Collegiate Streetwear
- The trend of combining classic collegiate outfits with streetwear elements can appeal to younger customers who value both comfort and nostalgic style.
- Sustainable Fashion
- The increasing consumer demand for sustainable fashion can push retailers to incorporate eco-friendly materials and vintage clothing pieces in their collections.
- Personalized Styling
- The rise of subscription-based styling services offers a convenient, customized and affordable way for consumers to have access to a personal stylist while discovering new brands and styles.
Who This Affects Most
- Fashion Retail
- Retailers can adopt sustainable fashion practices and offer personalized styling services to appeal to younger, style-conscious consumers who value social and environmental awareness.
- Subscription Services
- Subscription-based fashion styling services can disrupt the traditional brick-and-mortar business model by offering personalized online styling options and reducing customer acquisition costs.
- Vintage Resellers
- Vintage clothing shops and online re-sellers can cater to the growing demand for eco-friendly and unique fashion pieces by offering curated collections of vintage and thrifted clothing items.
