Life Trend Report

Our Crowdsourced Research Explores the Patterns Emerging in Daily Life

What are some of the major trends affecting the daily lives of consumers? From romance and friends, to careers and the pursuit of happiness, many elements of life come together to affect purchasing decisions. Our Life Trend Report looks at all of the major trends that can impact your business.

Comprised of unrivaled crowdsourced research, our report includes trends like Sci-Fi Escapism, Transformable Transportation and Not-so-Tricky Picky, to help you identify emerging opportunities in today's marketplace.

Any company can use the Life Trend Report to understand changing consumer preferences and enhance its strategy to innovate for the future.

Sci-fi Escapism
Disruptive innovation opportunities lie in creating immersive virtual reality experiences that allow consumers to escape from reality.
Transformable Transportation
Opportunities for disruptive innovation exist in developing innovative and efficient transportation systems, such as self-driving electric cars or modular public transportation.
Not-so-tricky Picky
Disruptive innovation can be found in creating personalized and customizable products and services that cater to individual consumer preferences.

Sectors Adopting This

Virtual Reality
The virtual reality industry has the potential to capitalize on the trend of Sci-Fi Escapism by developing immersive experiences and content.
Automotive
The automotive industry can drive disruptive innovation through the development of transformative transportation solutions, such as self-driving electric cars or shared mobility services.
Consumer Goods
The consumer goods industry can tap into the trend of Not-so-Tricky Picky by offering customizable and personalized products that cater to individual consumer preferences.
SCORE
2.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 19%
Activity 36%
Freshness 8%