Louis Vuitton' Les Parfums Pop-Up Celebrates the Brand's Bold Fragrances

 - Nov 1, 2017
References: buro247.au & au.louisvuitton
Louis Vuittons 'Les Parfums' pop-up is a retail activation that celebrates the luxury brand's latest frangrance range -- first unveiled last September. The collection is the brand's first perfume line in over 70 years, and consists of scents like 'Mille Feux,' a raspberry and leather blend, the rich, vanilla-infused 'Contra Moi,' and the botanical 'Apogée,' which features notes of Jasmine, Rose, Lily, and Magnolia.

Opened exclusively to Australian consumers, the Louis Vuitton 'Les Parfums' pop-up caters to a luxury-minded clientele who is looking to sample the brand's seven scents, which are also available to test in a miniature gift set.

Situated in Westfield Doncaster, in Melbourne, this brand activation is the perfect holiday stop for shoppers looking to invest in a gift that is exclusive and elegant at the same time.