Zesty Ginger Ice Creams

Haagen-Dazs' Lemon Ginger Ice Cream Promises to Make You Feel Better

Häagen-Dazs Japan's new lemon ginger ice cream flavor has appeal both as a refreshing summer treat and as a feel-good thing to eat when you're under the weather.

The Häagen-Dazs Lemon Ginger Float combines a creamy milk-based ice cream with a lemon and ginger sorbet, complete with chunks of actual lemon zest for an extra citrusy kick. Even though lemon ginger tea is often consumed hot as a remedy for illness, this chilled treat isn't specifically branded as a dessert for wellness. Even so, a few scoops of this lemon ginger ice cream has got to be a lot more enjoyable to down than a spoonful of cough syrup—and even if you're not sick, doesn't eating a bowl of ice cream always manage to make you feel so much better?

Lemon Ginger Ice Cream
The lemon ginger ice cream trend offers an opportunity for dessert brands to create unique and refreshing flavor combinations.
Wellness Desserts
The rise of wellness desserts presents an opportunity for food and beverage companies to market their products as indulgent yet health-conscious treats.
Functional Ingredients in Ice Cream
The use of functional ingredients like ginger in ice cream opens up opportunities for the development of products that offer added health benefits.

Where This Applies

Dessert Industry
Incorporating unique flavors like lemon ginger in ice cream can help dessert companies stand out in the market and attract health-conscious consumers.
Wellness Industry
The wellness industry can leverage the trend of wellness desserts to offer consumers guilt-free indulgence options.
Functional Food Industry
The functional food industry can explore the use of ingredients like ginger in ice cream to create innovative products that cater to consumers' health needs.
SCORE
3.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 42%
Activity 60%
Freshness 8%