Glowing LED Eyelashes

These False Eyelashes Take the Beauty Craze to Another Level

This set of LED Eyelashes from Soomi Park is a product that speaks to women’s desires for bigger-looking eyes. Designed for the Asian women who have tried alternative ways to make their eyes look bigger, these may offer a final solution.

Though the standard of beauty is relative, Soomi Park believes that women have a desire for big eyes because they equate it with beauty. These eyelashes have an on/off sensory that notices the movements of the pupils, and through that motion, the LED lights will flicker a soft glow.

It’s a simple, cheaper alternative for women who want their eyes to appear bigger, and it’s not as committal as surgery. Although these lashes were created for Asian women’s desire for large eyes, they add a futuristic feel to any wild night on the town.

LED Beauty Accessories
There is potential for more LED beauty accessories like LED hair extensions and LED nail designs to capture the market.
Beauty Tech
Beauty-tech would grow as more products like the LED Eyelashes are launched.
Customizable Beauty Products
There is potential to create customizable beauty products for individuals seeking unique products.

Industries Being Reshaped

Beauty Industry
The LED Beauty Accessories trend is disrupting the beauty industry with innovative products that cater to new consumer needs.
Fashion Industry
The Fashion Industry has an opportunity to incorporate LED technology in clothing and accessories for a futuristic vibe.
Consumer Electronics
The LED Eyelashes showcase room for innovation in the consumer electronics industry as wearables continue to evolve.
SCORE
3.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 62%
Activity 43%
Freshness 8%