When you find a company that has elevated kitsch to a successful business and they turn down an idea, it’s time to head back to the drawing boards. Archie McPhee has turned down the chance to sell Ninja snowglobes, kitty snowglobes and businessmen snowglobes. Yes! Imagine what these one of a kind samples will bring on eKitsch!
Implications - It seems as if consumers are becoming ever more bewitched by tacky and gaudy creations, indulging in kitschy items that seem to go against society's current obsession for minimalism and clean, sweeping design. However, with more people drawing a clear line between kitschy and utterly tasteless, it is possible that this is one love affair that just won't last.