KISS! CAMERA! ACTION! reaffirms what designers already know. Design can indeed make people feel at home when they're away from home. This endearing project by Paradisiartificiali was part of an exhibition called 'Shape Your Life!' at Rome's National Museum of 21st Century Art, demonstrating the truth that personal comforts can be cultivated in public places.
A movie theater was thoughtfully chosen since it's a setting that draws crowds of strangers together, yet couples still manage to feel relaxed enough to get intimate. The team came up with loveseat-style seating for ALCANTARA to encourage closeness between each pair and fitted the furnishings with heart-shaped covers as well. KISS! CAMERA! ACTION! provides all film-goers with racks and pockets in this lighthearted upholstery so that they can hang up their things and settle in.