King Estate Winery recently introduced NEXT as one of its five new brands. What's particularly noteworthy about NEXT is that it is being described as "the first wine ever developed from conception to release with Amazon Wine."
NEXT includes a red, a red blend and a white wine, and with the wines available through both Amazon Wines, the winemaker aims to create a more direct connection to consumers in what it calls "today's digital village." Across multiple industries, consumers are looking to become part of larger communities via the brands they support.
Amazon's work with the King Estate Winery on NEXT is just the beginning of its collaborations with other wineries, especially when it comes to introducing consumers to new brands and products.
eCommerce Wine Brands
More Stats +/-
Luxury Botanical Water
Authentic Galleria Wine Shops
Pickle Brine Cocktail Mixers
8-Bit Hotel Games
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.