Charitable Crystal-Studded Highlighters

Only 10 of Rihanna's Killawatt Highlighters Were Made

Rihanna's Fenty Beauty continues to please its dedicated consumer base with products that seamlessly blend practicality and affordable luxury, and its Killawatt Highlighter is no exception.

The product offered is an updated iteration of the fan-favorite highlighter, arriving in the 'Diamond Ball-out' colorway, which was inspired by Rihanna's annual event. Now, this product features a limited-edition packaging update that's been dressed in real Swarovski crystals.

To make matters even more exclusive, only 10 of these updated products exist for a $350 USD price tag. However, all proceeds from these purchases will be donated in support of the Clara Lionel Foundation -- a non-profit founded by the songstress herself.

The item was released on November 28th.

Image Credit: @Trendmood1

Exclusive Charity Products
Offer exclusive charity products to engage consumers and support a charitable organization.
Limited-edition Packaging
Produce limited-edition packaging that will appeal to collectors and enthusiasts.
Luxury & Philanthropy
Merge luxury goods with philanthropy to widen consumer base and contribute to society.

Industries Being Reshaped

Cosmetics
Create limited-edition products and exclusive packaging to attract collectors.
Non-profit
Partner with luxury brands to create exclusive products, generating more financial support for the organization.
Charitable Giving
Merge high-end products and charitable giving to create unique experiences for consumers who want to make a difference.
SCORE
1.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 18%
Activity 25%
Freshness 8%

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