In an effort to give families more sugar-free drink options for kids, two determined moms came up with a beverage called KidsWATER. Made without sugar or sweeteners of any kind, the beverage is a healthy and hydrating option for kids.
KidsWATER is a beverage for children that is made from purified water and natural flavors. Unlike many of the other drinks created for children, KidsWATER is made without sugar, sodium, sweeteners, preservatives, dyes, or MSG. As a result, the drink is calorie-free, vegan, gluten-free, non-GMO, and kosher. The drinks also come in a juice box-style container for easy sipping.
Despite the healthy label, KidsWATER comes in a variety of kid-friendly flavors, such as Leaping Lemonade, Paddleboard Punch, and Biking Berries.
Key Themes Behind This Trend
- Sugar-free Beverages for Kids
- Opportunity for companies to create more sugar-free drink options specifically targeted towards children.
- Natural and Healthy Drinks
- Demand for beverages made from purified water and natural flavors without sugar or artificial sweeteners.
- Convenient Packaging for Children's Drinks
- Potential for innovations in juice box-style containers for easy sipping by kids.
Where This Applies
- Beverage Industry
- Opportunity for existing beverage companies to expand their product lines by offering sugar-free and natural drinks for children.
- Health Food Industry
- Potential for health food companies to enter the market and provide healthy drink alternatives for kids.
- Packaging Industry
- Opportunity for packaging companies to develop innovative juice box-style containers designed specifically for children's drinks.
