At this year's Paris Fashion Week events, the Spring/Summer 2018 Kenzo collection made its debut.
The French luxury house that was founded by a Japanese designer named Kenzo Takada has long been celebrated for its bold use of color and unconventional patterns, and its latest collection does not disappoint in this regard. Although there's a variety of styles and color palettes that are utilized throughout the menswear line, the most prominent looks rely on vivid hues of ocean blue, yellow, orange, green, purple, and red. These color palettes are enhanced with the label's use of statement patterns as well, which include cartoonish floral combinations, clean horizontal stripes, and loud paisley designs. The Kenzo collection never shies away from unique textural elements either, with everything from smooth silk to fuzzy material comprising the pieces.
Key Themes Behind This Trend
- Bold Color Palettes
- Opportunity for fashion brands to embrace vibrant and unconventional color combinations in their collections.
- Statement Patterns
- Potential for designers to incorporate bold and eye-catching patterns into their fashion lines.
- Textural Innovations
- Chance for fashion houses to experiment with unique textural elements and materials to create standout pieces.
Where This Applies
- Fashion
- Fashion brands can take inspiration from Kenzo's bold patterns and color palettes to create their own innovative collections.
- Textile
- Textile manufacturers can explore new materials and textures to meet the demand for distinctive fashion designs.
- Luxury Goods
- Luxury brands can differentiate themselves by offering fashion pieces with bold color palettes and statement-making patterns.
