Chromatic Concrete Bathroom Fixtures

The Kast 'Alto' Collection Highlights Color and Texture

The Kast 'Alto' collection is a series of fixtures for the modern bathroom to infuse a touch of color and texture into the traditionally simple space. The collection includes a three-hole deck-mounted mixer, a three-hole mounted mixer and a mono bloc mixer as well as a basin waste and bottle trap. Each of the taps are crafted with soft black, brushes brass or soft white metal finishes with pops of colored concrete in 28 options to choose from.

The Kast 'Alto' collection was spoken on by Founder and MD Tim Bayes who said, "Our unique combination of concrete taps and basins will allow even more design possibilities within bathrooms. As Kast continues to grow worldwide, launching our own collection of tapware was a natural and inevitable progression as we look to embrace complimentary bathroom products that meet the demands of personal expression and creativity."

Image Credit: Kast

Colorful Concrete Fixtures
The use of concrete in colorful hues for bathroom fixtures presents an opportunity to offer unique and personalized design options.
Combining Texture and Function
The Kast 'Alto' collection showcases the potential for combining functionality with added texture and visual interest in products for the home.
Expansion of Concrete Applications
The usage of concrete in the creation of home fixtures opens up the possibility for the material to expand beyond its traditional applications in building and construction.

Industries Being Reshaped

Bathroom Fixtures
The Kast 'Alto' collection demonstrates opportunities for innovative design and use of materials in bathroom fixtures, offering new possibilities for product differentiation.
Home Decor
Incorporating concrete and color into home fixtures, such as those in the Kast 'Alto' collection, presents a new opportunity to offer unique and stylish decor options for consumers.
Construction Materials
The usage of concrete in the creation of fixtures for the home presents an opportunity for the cement and concrete industry to expand into new markets and applications.
SCORE
3.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 73%
Activity 16%
Freshness 13%