World-renowned film director Mike Figgis combines online anonymity, digital imagery and art therapy in the 'Just Tell the Truth' project. The online secret-revealing series is part of the Deloitte Ignite Festival, which celebrates contemporary art and is curated by Figgis this year.
Similar to PostSecret, the 'Just Tell the Truth' project invites strangers to send in their hidden thoughts, desires, and hopes -- either funny, serious, or sad, as long as they are honest. What separates Figgis' concept from other anonymous confession sites is the accessibility of the project, which allows people to create their confession pictures in seconds. Using a collection of images from talented Rise photographers, visitors to the site can quickly add words to the photo of their choice, and see it uploaded to the site instantly.
The secrets found in the 'Just Tell the Truth' collection are inspiring, heartbreaking and laugh-out-loud-worthy. Check out the ongoing project, and submit your own confessions to the Mike Figgis curated project.
Key Themes Behind This Trend
- Art Therapy Digitalization
- Opportunity for businesses to combine art and digital technology to create innovative platforms for self-expression and mental health therapy.
- Online Anonymity for Emotional Sharing
- Opportunity for businesses to create online platforms that enable anonymous sharing of emotions, thoughts, and experiences.
- Curated Crowdsourcing
- Opportunity for businesses to curate content from an online community and create unique user-generated experiences.
Where This Applies
- Art and Mental Health Therapy
- The intersection of art and mental health therapy presents an opportunity for businesses to create innovative platforms for self-expression and mental health care.
- Social Media Platforms
- Social media platforms could create specialized sections that enable anonymous sharing and receiving of emotional support, thoughts, and experiences.
- Event Curating
- Businesses and organizations that curate events can leverage crowdsourcing to curate unique, user-generated experiences.
