The Junya Watanabe Spring 2014 RTW collection may not have true ready-to-wear appeal for everyone, but the garments and headpieces would certainly help to set you apart from anyone else on the street. The collection has a loose, carefree style that seems to be reminiscent of elements from hippie culture and the way nature has a tendency to overtake anything in its path if it is left on its own to grow.
The collection features plenty of tassels, fringes and dreadlock-like pieces that hang from long tunic shapes that could be just as easily worn by men and women. Despite looking a little messy and disheveled, the collection is spot-on with its references to all sorts of points in the past.
Key Themes Behind This Trend
- Disheveled Fashion
- Opportunity to create more eco-friendly, sustainable fashion that still captures the effortless beauty of 'disheveled' looks.
- Cultural Reference Collections
- Opportunity to create fashion collections that reference and celebrate diverse cultures and their fashion traditions.
- Gender-neutral Fashion
- Opportunity to create more clothing items that are versatile for all genders, without conforming to traditional gender stereotypes.
Where This Applies
- Fashion
- Opportunity to disrupt the fashion industry by creating sustainable, culturally-referenced, gender-neutral fashion collections.
- Textile
- Opportunity for textile innovators to create new materials that mimic the 'disheveled' look while still being eco-friendly and sustainable.
- Retail
- Opportunity to build and market access for new fashion styles for urban and rural customers to break the conventional fashion trends.
