From polka dots to plaid, Julia Frauche hits the streets in the most stylish patterns of autumn. For the October issue of Vogue Brasil, stylist Pedro Sales dresses Frauche in the hottest looks by top designers. There are items by Louis Vuitton, Prada, Miu Miu, Givenchy and more.
Photographer Zee Nunes paints the perfect portrait of the city girl on her commute. Whether she’s heading home from the bakery, walking her dog, waiting for a bus or touching up lipstick before a date, Frauche performs as the average classy woman in moments on her daily routine.
The photo shoot is fun, beautiful and outstanding with all the colors and patterns and it has an air of wanderlust—making us want to travel as we see Frauche constantly in transit.
Key Themes Behind This Trend
- Stylish Commuting
- Opportunity for innovative fashion brands to create trendy and functional apparel for women on the go.
- Patterned Fashion
- Potential for designers to experiment with bold patterns and prints in their collections, inspired by the street style seen in this editorial.
- Capturing City Life
- Opportunity for photographers and creative professionals to showcase the beauty and diversity of urban environments.
Where This Applies
- Fashion
- Fashion industry can leverage the popularity of commuting editorials to create new lines of clothing and accessories.
- Photography
- Photography industry can benefit from the demand for city-centric and lifestyle photography.
- Publishing
- Publishing industry can capitalize on the interest in fashion and urban lifestyle content for magazines and online platforms.
