José Lourenço is a creative Instagram user who brings the icons from the photo-sharing social network into real life.
Instagram users will get a notification when someone likes a photo they have posted or receive a new follower. The heart or simple silhouette of a person the symbol used by Instagram, but Lourenço has taken it a step further and invented his own outrageous ones. The photos this artist posts to his Instagram account include a yin and yang symbol above a statue of a Buddha or an icon of a fish above a body of water.
This photo series makes Lourenço seem like he is living in a world where everything is expressed in Instagram symbols.
What's Driving This Trend
- Offline Social Media
- Exploring ways to bring social media interactions into the physical world through creative and tangible experiences.
- Iconic Innovations
- Using popular social media symbols as inspiration to create unique and visually appealing designs for various products.
- Personalized Communication
- Creating customized symbols and icons to represent individuality and personal expression in social media interactions.
Who This Affects Most
- Art and Design
- Opportunity to incorporate social media icons and symbols into various artistic creations and installations.
- Fashion and Accessories
- Integrating social media symbols into apparel, accessories, and merchandise to create trendy and Instagram-worthy products.
- Marketing and Advertising
- Utilizing social media symbols in marketing campaigns and advertisements to attract and engage tech-savvy consumers.
