This Jolijn Snijders editorial incorporates natural summer light for a gorgeous series. The naturalistic and casual ambiance within each print definitely brings you back to those childhood sleepover days with your BFF.
Cute and playful, this Jolijn Snijders editorial also presents some casual and fun fashion items. The neutral colors and soft pinks make this spread appealing not only to photo lovers but the fashion-savvy as well.
Implications - In today's fast-moving society, consumers often seek products that can provide similar feelings to those from simpler times. Nostalgia is an extremely powerful emotion that affects almost all consumers in some way or another. Businesses that are able to connect to consumers and their past experiences will benefit immensely.