Jo Nagasaka has created a conceptual model called Paco; a 3m x 3m x 3m living space designed in a form of cube. Although it seems small, this cube includes all the equipment needed to function in a day-to-day basis. Included are a hammock, table, toilet, shower and, of course, a roof.
Although this all-white living space seems a little cold, it is practical in terms of saving space!
Implications - Since the recent economic downturn, many consumers have come to realize that sustenance is much more important in life than extravagance or decadence. Businesses that can provide practical and sensible products that provide humans with the essentials to survive will benefit in tremendous ways. Not all of today's consumers are able to sustain a lavish lifestyle and it is imperative that they have alternative options as consumers.