Peeling Oranges As An Art Form

 - Mar 31, 2007   Updated: Mar 31 2011
If a job is worth doing its worth doing well...

One of the many reasons why I love this website - even though I cant speak French. There are hundreds of amazing works of 'orange art' created solely out of orange peel. Like glorious little small fruit peel sculptures.

Implications - Consumers are impressed by things that reinvent their concept of what is possible, and which break away from the expected. Artwork like this represents a move towards increasingly innovative methods of expression and communication that companies and advertisers can embrace in order to create truly remarkable and unique campaigns. When your message is cleverly conveyed through an unusual format, it has a far better chance of being seen and heard.