Fashion label Vetements works in collaboration with Levi's on a pair of denim jeans entitled the 'Jersey Detail' for the Spring/Summer 2019 season. It boasts a unique construction as it is designed to be a hybrid structure that blends both denim pants with track pants.
The bottoms look predominantly like a pair of washed out denim when it becomes interrupted with a bright red jersey panel accent near the bottom of the left leg that unveils a track pant design. Additional details are showcased in the structure of a front button with a hidden zipper enclosure as well. In terms of branding accents, there is a co-branded badge informed alongside a signature pocket done through embroidery.
Key Themes Behind This Trend
- Hybrid Apparel
- There is an opportunity for apparel brands to create more unique and innovative hybrid pieces that blend together different clothing types.
- Athleisure Style
- The popularity of athleisure clothing shows no signs of slowing down, and there is an opportunity for brands to incorporate athletic elements into all types of clothing, including denim.
- Customizable Clothing
- Customizable clothing options, such as interchangeable panels or parts, could provide a new level of personalization for consumers interested in unique fashion pieces.
Where This Applies
- Fashion
- Fashion brands could explore more unique and creative clothing designs, such as hybrid and customizable options, to appeal to consumers looking for innovative fashion choices.
- Athletic Apparel
- Athletic apparel brands could partner with fashion labels to create more pieces that combine athletic and fashion elements, creating new and unique options for consumers.
- Textile Manufacturing
- Textile manufacturers could explore new techniques and materials to create more versatile fabrics that can be used in a variety of clothing types, allowing for more hybrid designs.
