With the upcoming life-action film release of 80s cartoon series Jem and the Holograms, temporary hair dye brand Manic Panic has release a set of semi-permanent colors inspired by the characters. The line features four technicolor shades inspired by the different characters starring in the Holograms girl band.
Jem and the Holograms is a fun animated series that follows the story of Jerrica Benton slash her alter-ego Jem and the all-girls band the Holograms. The 80s series is making a comeback with a film set to come out this October. In celebration of the new film, Manic Panic has created four dyes inspired by the characters and their technicolor do's. The line features a bright orange, pink, turquoise and purple that perfectly capture the characters' personas and the 80s rock era.
What's Driving This Trend
- Retro-inspired Cosmetics
- Cosmetics companies can tap into nostalgia for retro 80s trends and media by creating product lines inspired by classic cartoons and characters.
- Character-branded Products
- Brands can partner with entertainment franchises to create products inspired by characters, such as temporary hair dyes, that appeal to fans and collectors alike.
- Nostalgia Marketing
- Marketing campaigns that tap into nostalgia for 80s trends and pop culture can be powerful in appealing to both older generations and younger audiences.
Who This Affects Most
- Cosmetics
- Cosmetics companies can innovate by tapping into the nostalgia trend and creating product lines inspired by classic cartoons and media.
- Entertainment
- Entertainment franchises can collaborate with brands to create character-branded products that appeal to fans and collectors.
- Marketing
- Marketing firms can focus on nostalgia in their campaigns to attract older and younger audiences alike.
