Just like the powdered dessert mixes people of all ages love, Jell-O Candy Squares share familiar, fun flavors in the form of bite-sized chewy candies. Unveiled at the 2022 Sweets & Snacks Expo, the packaged Jell-O snacks are being introduced in varieties like Sour Cherry and Sour Blue Berry.
With a stretchy, chewy texture and a sour crystal coating, these gummy candies satisfy the demand for texture-rich sweet and sour snacks. Packs of these candy squares are ready to be stashed in bags for on-the-go adventures, school lunches, days at camp and much more. With refreshing tastes and a unique format, these reinvented Jell-O snacks promise to capture the hearts of old and new generations alike.
Key Themes Behind This Trend
- Chewy Candy Snacks
- Opportunity for creating new varieties of chewy candy snacks with unique flavor combinations and textures.
- Packaged Desserts
- Opportunity for creating unique, packaged desserts with familiar flavors in a fun format that can be taken on-the-go.
- Sour Flavors
- Opportunity for creating new variations of popular sour flavors in different formats to appeal to a wider audience.
Where This Applies
- Candy Industry
- Opportunity for candy companies to expand into unique, on-the-go snacks with familiar flavors in fun formats.
- Packaged Food Industry
- Opportunity for packaged food companies to create new and innovative dessert snacks that can be taken on-the-go.
- Snack Industry
- Opportunity for snack companies to explore new textures and formats for popular flavors like sour to appeal to a wider audience.
