It looks like there is more on the menu than chicken in the Jason Wu Spring 2014 ad campaign. It stars model Karen Elson, who poses near the food as though in an attempt to make herself just as appetizing. Of course, people will skip more than one meal to have a taste of her, not to mention what she is wearing. The sensuality is increased in the Jason Wu Spring 2014 ad campaign thanks to the gorgeous gowns with lingerie-inspired details showcased in it.
The Jason Wu Spring 2014 ad campaign was shot by photography duo Inez van Lamsweerde and Vinoodh Matadin with art direction by Patrick Li. The Taiwanese designer himself makes an appearance next to the red-headed vixen he chose to present his brand.
Key Themes Behind This Trend
- Sensual Advertising
- Opportunity for companies to include more sensual themes in their advertising campaigns.
- Lingerie-inspired Fashion
- Opportunity for fashion designers to incorporate lingerie-inspired details in their clothing designs.
- Food and Fashion Pairings
- Opportunity for restaurants and fashion brands to collaborate on food and fashion pairings events.
Where This Applies
- Fashion Industry
- Opportunity for fashion designers to push boundaries in their clothing designs and advertising campaigns.
- Food Industry
- Opportunity for restaurants to collaborate with fashion brands on creative food and fashion pairings events.
- Advertising Industry
- Opportunity for advertising agencies to work with companies to create more memorable and sensual advertising campaigns.
