Rapunzel Braiditorials

Restrained Hair and 'Jackets of All Trades' in Vogue

The loose, extra-long side braid seen at Miu Miu and those hideously tasseled clogs from Louis Vuitton make an appearance in ‘Jackets of All Trades’ in Vogue for January 2010. Photographed by David Sims in his familiar grey back-dropped studio, the editorial focuses on spring-friendly outerwear and stars a jumping model.

Model Kasia Struss leaps in the coat-happy spread ‘Jackets of All Trades’ in Vogue, sporting pieces from Marc Jacobs, Burberry, Jil Sander and John Galliano styled by Tonne Goodman.

Extra-long Side Braid
A trend of loose and extra-long side braids in hair styling, opening opportunities for hair salons and beauty products to offer innovative and unique braid designs.
Spring-friendly Outerwear
A trend of fashionable and functional outerwear for the spring season, creating opportunities for fashion brands to design innovative lightweight jackets and coats that combine style and practicality.
Coat-happy Spreads
A trend of fashion editorials and spreads that focus on showcasing a variety of coats and jackets, providing opportunities for fashion magazines to collaborate with clothing brands and photographers to create engaging and visually appealing content.

Sectors Adopting This

Hair Salons
Hair salons can explore creative and intricate braid designs to cater to the demand for extra-long side braids, offering customers unique hair styling options.
Fashion Brands
Fashion brands can develop innovative lightweight jackets and coats that are stylish and suitable for the spring season, meeting the growing demand for fashionable outerwear.
Fashion Magazines
Fashion magazines can collaborate with clothing brands and photographers to create visually appealing spreads and editorials that highlight the latest trends in coats and jackets, attracting readers and advertisers.
SCORE
5.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 74%
Activity 68%
Freshness 8%