Beef jerky is most likely the foundation upon which the American dream was founded so it only makes sense that Jack Link would recreate the iconic Mount Rushmore entirely out of beef jerky.
Link's sculpture of Mount Rushmore, cleverly titled Meat Rushmore, recreates the faces of Abraham Lincoln, Thomas Jefferson, George Washington and Theodore Roosevelt that were carved into granite rock in Keystone, South Dakota entirely out of beef jerky. Over 1,600-pounds of dehydrated meat was used to construct this 13-foot tall presidential sculpture. The Meat Rushmore was put together in New York City in celebration of National Jerky Day that celebrated the creation of the tasty meat snack.
Now that National Jerky Day has come and gone, I wonder what Links will do with all those pieces of beef jerky.
Key Themes Behind This Trend
- Meat Sculptures
- Disruptive innovation opportunity: Exploring the use of unconventional materials like beef jerky for artistic sculptures and installations.
- National Food Holidays
- Disruptive innovation opportunity: Capitalizing on the growing popularity of food-themed holidays to promote and market niche food products.
- Meat Snack Market
- Disruptive innovation opportunity: Creating innovative and unique meat snack products to capture market share in the growing meat snack industry.
Where This Applies
- Art and Sculpture
- Disruptive innovation opportunity: Incorporating unconventional materials and techniques into traditional art forms like sculpture.
- Food and Beverage
- Disruptive innovation opportunity: Developing and marketing innovative food products that cater to niche markets and capitalize on food trends.
- Snack Food
- Disruptive innovation opportunity: Introducing new and unique snack food products to meet the growing demand for convenient and protein-rich snacks.
