While the innerwebs are all a-Twitter with the fact that American Idol voting at 1-866-IDOLS13 hooks up to a phone sex line, American Idol fans are getting all excited about the iPhone App that brings fresh American Idol videos for $1.99. Each week, the iPhone app will stream exclusive American Idol videos, many of which will be done in a confessional nature and will take you into the Idol world.
Implications - Consumers are constantly looking to seek out more information on their favorite figures in the media. Products integrated with certain popular characters are appealing to those who desire a deeper connection to those they watch on television or the big screen. Companies trying to increase their appeal on the modern market could focus on this when creating their items.
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