ION*Biome's gut-strengthening, brain-boosting soil-derived supplement is beneficial for promoting microbiome balance and immune function. The supplement is sourced from 60-million-year-old soil and its active ingredient, Terrahydrite, is said to be supportive of the "integrity of tight junctions in the gut lining, even in the face of damage from toxins such as glyphosate."
As the gut is often referred to as the "second brain," ION*Gut Health is not just a gut supplement but an enhancer of gut-brain connectivity. The supplement for immune function, digestion, mental clarity, metabolism and mood management can be taken daily by the spoonful to nourish the gut lining and the blood-brain barrier.
According to the brand, this product goes above and beyond others by offering not just supplementation but foundational support.
Image Credit: ION*Biome
Key Themes Behind This Trend
- Soil-derived Microbiome Supplements
- The trend of soil-derived microbiome supplements presents a disruptive innovation opportunity in the health and wellness industry.
- Gut-brain Connectivity Enhancement
- The trend of enhancing gut-brain connectivity through supplements provides a disruptive innovation opportunity in the cognitive health and wellness industry.
- Foundational Support in Supplements
- The trend of providing foundational support in supplements creates a disruptive innovation opportunity in the supplementation and nutrition industry.
Where This Applies
- Health and Wellness
- The health and wellness industry can take advantage of the trend of soil-derived microbiome supplements to develop innovative products that promote overall well-being and health.
- Cognitive Health and Wellness
- The cognitive health and wellness industry can capitalize on the trend of enhancing gut-brain connectivity through supplements to create innovative products that optimize brain function and mental clarity.
- Supplementation and Nutrition
- The supplementation and nutrition industry has an opportunity to tap into the trend of providing foundational support in supplements, allowing for the development of products that offer comprehensive support to various bodily systems.
