Similar to the choose-your-own-adventure novels, SecretSauce.tv has created a clever, if not entertaining, interactive YouTube video where the viewer watches and then, chooses the next scene. This video features a bikini-clad girl in a jacuzzi who is waiting for your next move. So, drop a toaster in the water, slap her with a fish, or rub her face with a mop - the choice is yours.
Implications - Personalization is one of the key ways that consumers feel they can differentiate themselves from a mass audience. Videos like this combine personalization with technology, as they allow people to repeatedly watch the video for free online. Businesses that can create viral videos can ensure they are fully penetrating their target markets.
Interactive Jacuzzi Girls
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Choose Your Own Adventure For Adults
Interactive YouTube Videos
Choose Your Own Adventure Videos
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