Sam Jacob Studio's 'Insulation Scarf' is an In-Joke for Architects

 - Nov 22, 2016
References: samjacob & dezeen
'Insulation Scarf,' a new design from Sam Jacob Studio, might not seem like anything particularly noteworthy to most people, but architects will get a chuckle out of it. The thick cotton scarf, an essential for keeping warm during the winter, is decorated with the same pattern used to represent insulation in architectural drawings.

Though it hardly needs to be stated, the visual pun here is that the insulation symbol -- a theoretical representation of some physical insulation material like fiberglass or polyurethane foam -- has become the actual insulation.

Insulation Scarf is the second scarf in a series by Sam Jacob Studio. The first, called Plank, has a yellow and brown striped pattern that is reminiscent of a plank of wood. Though not a visual pun, the scarf nonetheless references an aspect of building.