kencko, the B-corp brand dedicated to food-on-the-go, has launched three new flavors of its instant meals. The new flavors include Pasta Primavera, Classic Tomato Soup, and Garden Lentil Salad.
With just a few drops of hot water, the chef-crafted bowls are ready in minutes, using the same freeze-dried method beloved for its ease, nutrition, and shelf stability. These meals provide 4 of the 5 daily recommended servings of fruits and vegetables, so they can be enjoyed at home or on the go.
Available only on kencko.com and starting at $4.99 per bowl for subscribers, a subscription contains an assorted box of 16 bowls. Subscriptions are flexible, allowing for pause or cancellation at any time, even after one box, and your first box comes with a free insulated bowl and spork. Plus, each box of 16 kencko bowls saves around 3.5 pounds of food waste.
What's Driving This Trend
- Instant Plant-based Meals
- The rise of instant healthy plant-based meal alternatives with extended shelf life offers opportunities in food manufacturing and home delivery services.
- Subscription Meal Services
- Subscription-based meal services offer disruptive innovation through personalized meal plans that cater to dietary preferences, lifestyles, and the demand for sustainable, high-quality meals.
- Eco-friendly Packaging
- Offering easy-to-carry packaging that is eco-friendly and recyclable will be a key driver for meal delivery service providers and packaging manufacturers to respond to the growing demand for sustainability.
Who This Affects Most
- Food Manufacturing
- The introduction of instant plant-based meals and food-to-go options presents food manufacturing companies with disruptive innovation opportunities to develop healthy, ready-to-eat meal solutions with longer shelf lives.
- Meal Delivery Services
- Meal delivery services can capitalize on the trend of instant plant-based meals by offering personalized, weekly, and monthly subscription services to cater to the demand for tasty, healthy, and convenient meal options.
- Packaging Manufacturing
- Packaging manufacturers can leverage eco-friendly and recyclable packaging materials to create convenient takeaway options for the growing number of consumers seeking sustainable, on-the-go food alternatives.
